Many people from all over the world come to Cancun and the Riviera Maya in search of business opportunities. It is easy to be dazzled by the splendor of sprawling luxury resorts and white sand beaches that stretch for mile upon mile down the coast, but anyone coming here to prospect for business needs to look beyond this, and at the same time see it for what it really is. The Mexican Caribbean is a tremendous tourism draw and is in the first place in all of Latin America for foreign visitors each year, which translates into billions of Dollars being generated, both in tourist spending and tourism infrastructure, such as hotels and real estate developments, as well as the consumption of goods and services of a city of nearly 1 million inhabitants.The reality here, is that all business is ultimately dependent upon the stream of tourism; there is no manufacturing of any kind nor are any products made, other than some negligible amount of handicrafts. Cancun and the Riviera Maya are voracious consumers of goods and services, but do not generate a product outside of being a major tourist destination with attractive and varied real estate offers. To illustrate this point, there is an ocean container ship that arrives each Thursday in Puerto Morelos (10 miles south of Cancun) loaded with full containers of goods coming from Miami, but it always leaves empty, or nearly so. There is a lot coming in, but virtually nothing being shipped out.Anyone casting an eye on the area for business, needs to know that there are really two main areas that have enduring potential: Tourism/Entertainment and Real Estate and its ancillary services. Once this is clear, then there are many attractive opportunities at hand, and fortunes to be made. Naturally, being a city of nearly a million people, there are also business opportunities in everything from retail commerce to providing any combination of goods and services to the local population. Cancun has good communication infrastructure and is a powerful brand recognized throughout the world. While learning to do business in Mexico can be challenging, there are also many rewards to be reaped for those with intelligence and perseverance.Living on the beach year round may also be a great reason to move here and grow your business. If you are ready to test the waters, an excellent option for short term affordable housing with available business services in the same building is Art Deco Suites. Having a safe and clean place to base yourself while you get your bearings in a new environment is key. Art Deco Suites provides tastefully appointed and completely furnished Suites right in the heart of downtown Cancun and include free wireless broad band internet access, unlimited calling to the US and Canada, as well as a large conference room, and short term furnished office space and bilingual secretarial services by the day.
E-Commerce Strategies For the Developing Nations and Emerging Economies – National Level Strategies
E-commerce has the potential to bring many benefits in the economies and societies of all nations which may include growth in economies, enhance export competitiveness and ease jobs and business activities.However, the development and adoption of E-commerce by the developing countries and Emerging economies have so far been limited. Reasons for this are written, discussed and documented much. It is not the purpose of this article to discuss about them.Given those problems and obstacles E-commerce faces in these countries changes can be made if right strategies be put in place. I would like to indicate some E-commerce strategies that I believe should be priorities.1. Raising Awareness
Raising awareness and understanding about the benefits and implementation of E-commerce should be the primary task that these nations should do. Without good level of awareness it is almost an impossible task to practice E-commerce. However, it is not an easy task though. It may take some time to reach desired goals. It is also a sound approach using the Internet in major needs and interest areas of the people such as vacancies, billing information (electricity, telecommunications, etc.)2. E-commerce application for businesses
Electronic way of doing business makes enterprises to become more competitive in the global market. As the enterprises grow, new markets will be accessed and many new employment opportunities will be created. As a result, this facilitates the creation of wealth and sustainable economy.3. Government Roles
Experiences show that in many developed countries that have enjoyed fast growth in ICT, government has been closely involved in promoting ICT development. -United Nations Conference on Trade and Development, E-COMMERCE AND DEVELOPMENT REPORT 2003Government role is vital in the implementation and growth of E-commerce in the Developing nations and Emerging Economies. One of major and effective strategies for growing the practice of Internet usage is through e-government facilities. E-government is giving public facilities through the Internet. As a result this will create the opportunity for the society to explore the potential of the Internet for further business activities.
Web Site Promotion – Keyword Secrets
What is the secret of finding the right keywords for your web site promotion? The quality of your keyword research will be directly reflected in the quality of your web site promotion. Quality research requires the right tools. The more tools in your web site promotion toolbox,the more information you will access. There is no such thing as too much information when it comes to keywords. The more informed you are about your keywords, the better chance you have to make your web site promotion a successful one.Keyword research is a unique form of market research. It is always dynamic, as are Google and the Internet itself. Keyword research skill should evolve and grow along with Internet marketing skill. It will correlate closely with your success as an Internet Marketer. Every owner of an Internet business should understand the importance of keywords and keyword research to their success.You don’t have to limit your choice of keywords only to a specific business you want to promote on the Internet. Your web site promotion could be a blog about something that interests you, and a subject on which you are knowledgeable. It may be possible to garner enough traffic to produce profitable results from a blog about almost any subject that you are interested enough in to write about. Your writing subject does not have to promote only your business opportunity. There are many examples of profitable blogs and web sites that started from a personal interest or hobby.Where can you find the right tools to research your web site promotion keywords ? A good place to start is with a simple Google search. Take a look at the numbers in the upper right hand corner of the results page from any Google search. This number indicates the total indexed number of web sites that have those keywords on their web site. Even though the number may seem very large, many of the sites just mention the keywords without specifically targeting them.It is important to know where the keywords appear on the site. Sometimes keywords may appear in the URL, (Internet address), in the title, or simply in the text of the page. A search for keywords in web page URL’s would be inurl:keyword where your keywords would substitute for the word “keyword”. A search for intitle:keyword would indicate which web pages used the keyword(s) in the title of the page. A search for intext:keyword would reveal the pages that listed the keyword(s) somewhere on the page in readable or visible text.By the way, one of the most important things on any web site in terms of search engine optimization is to use keywords in the title of the page. Note: search engine optimization or SEO, is the practice of using knowledge of Google to gain a high search engine position or ranking.For much more specific information on traffic volumes for particular keywords, there is a great tool from Google called Google AdWords Keyword tool. This is a free Google service that supplies a wealth of information. You can get a good idea of the traffic for your keywords in the previous month, and the average monthly traffic for the previous year. It also provides a long list of related or additional keywords, and the corresponding traffic levels.Another free tool you can use is the free keyword suggestion tool from Wordtracker. Note: the paid version is even better. This is a very interesting web site promotion tool that gives you a weighted number that indicates the value and level of competition for a particular set of keywords. A number between 75 and 100, or higher, usually indicates that your chosen keywords are good ones. A number closer to zero, indicates less desirable keywords.An additional tool available at no charge is the keyword discovery tool. It gives you one hundred of the best keywords related to your keywords. It claims to look across various search engines to give a broad view of search engine results. There is also a paid version that gives you a twelve month history.There are also various types of software that do keyword research. If you decide to invest in this type of software, it is recommended to find companies that offer a trial version. There are some software programs of this type that are merely marketing tools to sell search engine optimization services. Caveat emptor is the word here. (Buyer beware.)This it just a brief overview or introduction to keyword research. Any web site promotion effort should prioritize thorough keyword research, and recognize it as an essential element of success.